Thursday, July 3, 2008
eBay's European PR Offensive
PR Week reports on eBay's public relations counteroffensive in the wake of this week's legal setback in France. The article notes eBay's involvement with the Knock Off Nigel initiative, as well as its teaming with various organizations to fight online fraud (including The Authentics Foundation, which sponsors this blog and the myauthentics.com website).
Labels:
authentics foundation,
counterfeits,
ebay,
fakes,
knockoffs,
public relations
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